With Eid just around the corner, I am sure all of those who were part takers in the auspicious fasting ritual are busy getting ready for the celebrations marking the end of the holy Ramadan month. As soon as the crescent moon is sighted, the official Eid celebrations will commence and you will be busy visiting and connecting with families and friends to share the spiritual happiness and blessings of the holy month or giving gifts to your loved ones or making charitable donations to those in need.
Another customary tradition and perhaps the most integral part of Eid celebrations will always be the amazing yummy and delectable food served and enjoyed during the 3-day festivities. No celebration of Eid is complete without indulging in a feast filled with traditional savory dishes decadent desserts and sweet beverages. Elite Supermarket is here to help you make your Eid celebrations as epic as possible by making available everything you need to throw your grand Eid party. We at Elite understand that food is key to the EID celebrations, which is why we have made it a point to ensure that anything and everything you could possibly need in preparing your customary Eid delicacies are stocked in our supermarkets for your convenience and satisfaction.
Meat forms the core essence of many traditional Eid dishes such as biriyanis, kebabs, kheema, murthabha, samosas etc. A lot of customary Eid entrée as well as appetizer dishes revolve around various types of meat such as chicken, mutton and beef. and these are available in our fresh as well as in our frozen departments. We also carry ready to cook samosas, ready to cook spiced chicken kheema, chicken lollypops, boneless skinless chicken breast, mutton kheema etc. to make your preparation process easier. Frozen spice marinades for meat such as the one from “onion n spices” can help you make that rich, spicy and delicious chicken curry to eat with pathiri with no preparation downtime or the need for any other condiments or spices. Don’t forget to grab a bag of basmati rice or Elite’s whole-wheat flour and rice flour to make those yummy rice delicacies or to make chapatis or pathiri or parottas to accompany the savory meat or vegetable curries. Ready to make chapatis, parotta, pathriris are also available to help speed up your meal preparation process. Fresh fruits and vegetables are available at our stores to help complete your entrée dishes as well as appetizers. Packaged dates, figs, almonds, cashews, apricots amongst others are available to munch on or to serve at your parties or to gift them as gestures of health and wellbeing. All the necessary essentials such as condensed milk, vermicelli, dried fruits, dates and nuts to make your sweet delicacies such as seviyaan, puddings, kheers, sheer khurmas are conveniently available at our stores.
From all of us at Elite Supermarket, we wish you a blessed Eid filled with health, happiness & prosperity. Here’s a recipe to sweeten your celebrations. Have fun feasting!!!!
SHEER (MEETHI) KHURMA RECIPE
Preparation Time: 10 minutes
Cooking Time: 1 hour
Serves ~ 6
1 Litre whole milk
6-7 dry dates
3-4 green cardamom (lightly beaten)
200 grams (half tin) sweetened condensed milk
1/2 cup Elite superfine sugar
1-cup vermicelli (sevaiyan)
2 tbsp ghee or clarified butter
A pinch of saffron
1 cup crushed dry fruits (almonds, pistachio and cashew)
Soak dates in warm water for 3-4 hours or until they become soft to cut. Remove seeds and cut the dates into small pieces.?Boil the dates in 1 cup of milk, till the milk is reduced completely. The dates will absorb all the milk.?Boil milk in a thick bottomed pan and keep on low flame for about 40 mins until it is thick enough. Keep stirring the milk in between else it will stick to the bottom of the pan. Add condensed milk. This is my addition to the recipe. I like Sheer Khurma to be thick while the traditionally it’s not very thick.
In a separate pan, add 2 tbsps of ghee, cardamoms and vermicelli. Fry for some time until the vermicelli is light brown for about a minute. Note: if using roasted vermicelli, you might skip this step, but even then fry for about half a minute because the ghee and cardamom will impart its flavor to the vermicelli. Add the vermicelli to the boiling milk and cook for 10 minutes. Add sugar and cook for 2-3 minutes until the sugar dissolves. (Adjust sugar as per taste. The condensed milk is also sweet so you might want to taste the milk before adding sugar). Add saffron mixed in tbsp. of hot milk to the vermicelli mixture. Then add ¼ cup of dry fruits and half the dates to it. Cook for 2-3 minutes. Remove from fire. Garnish with remaining dry fruits and dates.
Serve warm (some like it cold as well, so you might want to keep some in the fridge also!)